Search Engine Marketing



Search Engine Marketing
Reach qualified prospects further along in the buying cycle According to the Georgia Institute of Technology, 85% of prospective customers use the Internet to find information on products and services – and search engine marketing helps them find it. And in a recent Jupiter Research report released in May 2004, the key

finding was that approximately two-thirds of search marketing services are currently done in-house, but demand for agency involvement is emerging. In fact, the size of marketers’ budgets, the number of service providers, and the sophistication of search campaigns are all growing – and driving agency demand and
involvement in search marketing. More and more, it is the ancillary services surrounding bid management that are becoming valuable to marketers and will provide the strongest case for outsourcing SEM.Key Benefits of SEM:

Refined Targeting – Position your company directly in front of users who are specifically looking for  the products and services you offer. Easy segmentation – Quickly address specific segments of your market, allowing you to achieve the highest level of market penetration. High flexibility – Define, redefine, adjust, tweak, and add to your search engine marketing campaign on a moment’s notice. Optimal branding – Create a campaign that reinforces your brand messaging in a number of highly effective ways Rapid ROI – Experience immediate reduction in costs over traditional media with the speed at which we implement Key Features of MaxSearch:
With our unique, industry-leading approach, we work with advertisers and agencies to deliver the following:

Quality Traffic – Identifying and delivering prospects that are further along in the buying cycle while minimizing
less-targeted traffic. Traffic vs. Placement – Choosing keywords based on the ability to deliver potential conversions vs. the “need to be there.” Customized Search Listings – Designing each search listing (title and description) to match the specific intent and need of the user. Niche Keywords – Utilizing the keywords that competitors ignore because of low traffic levels; When aggregated, niche keywords drive high volumes of traffic from the most qualified prospects. Our search engine marketing is guided by 25+ years of direct
marketing expertise with a focus on delivering ROI. Our experience, coupled with our methodology and account management capabilities, enable us to manage your search engine marketing campaigns with an attention to detail that is unmatched.Our SEM campaign deliverables go beyond setting up and monitoring your campaigns. We have relationships with a broad range of search engines and related technologies. We leverage these relationships to help you maximize targeted site traffic from
user-initiated search queries. We also build out your keyword list and
develop copy to improve relevancy and conversions, as well as
increase volume Sample MaxSearch Traffic Sources
Google, Overture, Lycos, Business.com, FindWhat, Kanoodle, Enhance,
Looksmart, Search 123, Overture Site Match XChange and more.
Receive Syndicated Placement On:
Yahoo!, MSN, AOL, Ask Jeeves, InfoSpace, Netscape, AltaVista,
Earthlink, etc.
Learn More:
Search Engine Marketing is just one of the online marketing tools we
provide. AJinteractive is dedicated to providing advertisers and
publishers with world-class search, direct marketing and media solutions. 























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